Bridal Atelier, a couture bridal boutique in Montclair, needed a refreshed website that would speak to the founder’s experience and impeccable eye for dress curation.
“I swoon over construction and couture sewing techniques. The process inspires me, I adore the dresses, the details.” Rachel Sweebe.
To bring the true nature of the atelier to life, we created a visual language and navigation that showcased artisan skills and luxe fabrics. Interviews with key team members and brides helped articulate the unique relationship forged with brides.