Community Health Center of Richmond

Help articulate and showcase the achievements of Federally Qualified Health Center, the Community Health Center of Richmond (CHCR).

Insight

Human willpower defines CHCR. Dedicated teams driven to give a richly diverse community life changing possibilities, regardless of ability to pay.

Solution

Through ‘Changing Lives, Daily’, a new campaign and tagline soon to be rolled out, CHCR will celebrate staff as life changers. The wider community will be encouraged to make a ‘small change for big impact’. CHCR’s extraordinary stories will be captured in a custom-built story portal.